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Is “Authentic” the new “All-Natural”?

POSTED ON April 18, 2016

Walk down any aisle at the grocery store and you’re likely to come across many packaged goods claiming to be “all-natural”. After taking the time to read the ingredients you will quickly come to realize that the term “all natural” is, in fact, meaningless.

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What!? Oxford Dictionary’s Word of the Year isn’t a word?

POSTED ON November 20, 2015

Yes, heard right. The “face with tears of joy” emoji is Oxford’s word (?) of the year. According to Oxford, ”  was chosen as the ‘word’ that best reflected the ethos, mood, and pre-occupations of 2015.” Through a partnership with SwiftKey,   was the most

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Working with Houzz

POSTED ON August 31, 2015

We work primarily in the home design and building products industry, and it’s no secret that the biggest platform in our world comes with a double zed (or zee for our American friends!) – Houzz. Unlike other social networks similar to it, this new

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Got A Dollar? Innovative Vending Solutions

POSTED ON August 12, 2015

When you think vending machines, pop, snacks and water probably come to mind. But do you remember Coca-Cola’s brilliant huggable vending machines? This brand took a different view at this popular device and turned it into a tool to meet the company’s marketing needs. Check this out.

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How Incorporating Video Into Your Strategy = Win

POSTED ON August 6, 2015

Although it’s not physically possible (yet!) to be in two places at once, live video streaming apps like Meerkat and Periscope are making it pretty darn close. You can be sitting at home in your pyjama’s drinking coffee while watching the headliner of a

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How the Facebook Feed Really Works

POSTED ON July 21, 2015

Taylor Swift’s most recent break-up. Grumpy cat’s latest musings. Your brother’s best friend’s ex just got engaged. On average, Facebook users have 1,500 possible items that COULD go into their news feed. Depending on the number of friends a user has, or pages they

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