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digital marketing

The Value of Video

POSTED ON April 14, 2013

If a picture is worth 1000 words, what is the value of a video? Video should play an important role in any content marketing strategy, but conceiving and producing quality video content is often perceived as cost prohibitive to small businesses. Here are thr

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Posted in News

There’s a Group for That

POSTED ON January 29, 2013

I remarked to a co-worker recently that there seems to be an organization or association for anything and everything these days. And today I was listening to the CBC, I know, how cultured am I? Truth is, CFNY wasn’t playing anything I liked. But

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Simply put about Pinterest

POSTED ON May 20, 2012

This may be old news, but some clients are just now asking about it and what we think about Pinterest. As our business is advertising & PR we understand that photos are copyrighted and just because they are found on the Internet does not

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Posted in News

Facebook Advertising – Connecting Brands to One Billion Users

POSTED ON March 29, 2012

Question: What do politics, cat sweaters, and interior design have in common? Answer: Facebook. Facebook announced today that one billion people across the world use their platform to connect with their friends, families, sharing information about themselves and things they are interested in. By liking, posting,

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Posted in News